Top 5 Apparel Apps on Android in Oceania, Q2 2022

During the second quarter of 2022, the top 5 apparel apps on the Android platform in Oceania showed varied performance in terms of weekly downloads and active users. Here's a detailed look at their trends.

SHEIN-Shopping Online saw a high point in weekly downloads during mid-April, reaching around 25K. However, downloads gradually decreased to about 17K by the end of June. The app's weekly active users increased from 251K at the start of the quarter to a peak of 275K by the end of May, before slightly dipping to 266K by the end of June.

Nike: Shoes, Apparel & Stories experienced relatively stable weekly downloads, fluctuating between 2.5K and 4.2K. The highest download figures were observed in mid-May. Active users grew steadily from 11.6K to 13.1K, peaking in mid-May, before stabilizing at around 12.4K by the end of June.

JD Sports maintained a consistent download rate, with weekly downloads ranging from 2.3K to 2.9K throughout the quarter. The app's active user base remained stable, starting at 9.8K and ending at 10.3K, with minor fluctuations in between.

UNIQLO AU had a notable increase in weekly downloads, peaking at nearly 3.8K by the end of June. Active users showed a similar trend, starting at 20.1K and rising to 23.6K by the end of the quarter.

CIDER - Clothing & Fashion saw a varied download trend with a high of 3.6K in early May, but downloads dropped to approximately 1.3K by the end of June. Active users followed a somewhat similar pattern, starting at 2.7K, peaking at 5.2K in mid-June, and then decreasing to 3.3K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.