Top 5 Apparel Apps on Android in Norway: Q2 2022 Performance

In the second quarter of 2022, the top 5 apparel applications on the Android platform in Norway showcased varied performance metrics. Here’s a detailed look at their weekly downloads, active users, and revenue trends, based on data from Sensor Tower.

ABOUT YOU Online Fashion Shop saw significant growth in weekly downloads, peaking at approximately 5.4K in the week of April 25. Following this peak, downloads fluctuated between 1.2K and 1.7K. Active users also saw an upward trend, reaching around 9.9K in the last week of April before stabilizing between 7.8K and 8.4K towards the end of the quarter.

Zalando – online fashion store maintained a relatively steady download rate throughout Q2, with weekly downloads ranging from 867 to 1.4K. The app's active users remained stable, hovering around 42K to 47K, indicating consistent user engagement.

H&M - we love fashion experienced a gradual increase in weekly downloads, culminating in a peak of 1.5K in mid-June. Active users showed a more pronounced increase, starting from 37.4K at the beginning of the quarter and rising to approximately 44.9K by the end of June.

SHEIN-Shopping Online had consistent weekly downloads, fluctuating between 672 and 1.2K. Active user numbers remained relatively stable, with a slight increase from 11.9K to 14.3K over the quarter, indicating steady user interest and engagement.

Kappahl saw modest weekly downloads, peaking at 1.1K in mid-June. Active users showed a gradual increase, starting at 1.8K at the beginning of the quarter and reaching 2.4K in mid-June before slightly declining to approximately 1.9K by the end of June.

These performance metrics provide valuable insights into the popularity and user engagement of top apparel apps in Norway. For more detailed insights and data, visit Sensor Tower.