AI Insights · Timothy · July 2022
Top 5 Apparel Apps on Android in Mexico: Q2 2022
Discover the performance trends of the top 5 apparel apps on Android in Mexico during Q2 2022, based on data from Sensor Tower.
During the second quarter of 2022, the top 5 apparel apps on the Android platform in Mexico showed notable trends in downloads, active users, and revenue. Below is an overview based on data from Sensor Tower.
SHEIN-Shopping Online saw a high volume of weekly downloads, peaking at approximately 309K in mid-April. However, there was a gradual decline towards the end of the quarter, with downloads dropping to around 205K in the final week of June. The app maintained a strong base of weekly active users, fluctuating around 3M throughout the quarter.
Nike: Shoes, Apparel & Stories experienced stable weekly downloads, with a notable peak of about 131K in the last week of May. The app's weekly active users followed an upward trend, starting at around 321K at the beginning of the quarter and reaching approximately 364K by the end of June.
adidas: Shop Shoes & Clothing demonstrated a significant rise in weekly downloads, especially in early June, reaching around 62K. The number of weekly active users also increased, starting from approximately 155K in late March and peaking at about 235K in early June.
PatPat - Kids & Baby Clothing showed a steady increase in weekly downloads, with a peak of around 37K in early June. The weekly active users also saw a positive trend, starting from about 49K at the beginning of the quarter and reaching approximately 97K in mid-June.
hibobi-Kids Fashion Online had a more volatile download pattern, peaking at around 23K in late March but dropping to approximately 7K in mid-June. The app's weekly active users started at around 77K and decreased to approximately 56K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.