AI Insights · Timothy · July 2022
Top 5 Apparel Apps on Android in Ireland Q2 2022
Discover the performance trends of the top 5 apparel apps on the Android platform in Ireland during the second quarter of 2022. Data provided by Sensor Tower.
In the second quarter of 2022, the top 5 apparel apps on the Android platform in Ireland showcased diverse trends in downloads and active users. Here’s a detailed look at their performance:
SHEIN-Shopping Online saw a fluctuation in weekly downloads, starting at around 5.2K and peaking at 5.5K in the week of June 20, before dropping to 3.8K by the end of June. The app's weekly active users increased from 100.8K at the beginning of April to a high of 122.4K in mid-May, before settling at 113.3K by the end of June.
JD Sports maintained a relatively stable weekly download rate, fluctuating between 2.2K and 2.5K throughout the quarter. Active users remained consistent, starting at 12.4K and ending at 12.8K.
PrettyLittleThing exhibited notable variation in weekly downloads. The app began the quarter with 888 downloads in late March, peaked at 2.3K in early April, and ended June with 1.4K downloads. Active user numbers showed a similar trend, starting at 2.9K and reaching 4.8K by the end of June.
H&M - we love fashion experienced a significant spike in downloads in early May, reaching 2.8K, before fluctuating and eventually dropping to 1.1K by the end of June. The active user count also saw a peak in early May at 27.7K, with a gradual decline to 20.7K by the end of the quarter.
Nike: Shoes, Apparel & Stories demonstrated a steady download rate, ranging from 870 to 1.3K downloads per week. Active users fluctuated, peaking at 12.7K in mid-May and ending June with 10.5K.
For more detailed insights and further data, visit Sensor Tower.