AI Insights · Timothy · July 2022
Top 5 Apparel Android Apps in Greece for Q2 2022
Discover the performance of the top 5 apparel applications on the Android platform in Greece during Q2 2022, including their download rates and active user trends.
In the second quarter of 2022, the top 5 apparel applications on the Android platform in Greece showcased varying performance metrics across downloads and active users. Here's a closer look at how SHEIN-Shopping Online, ABOUT YOU Online Fashion Shop, efootwear - online fashion, H&M - we love fashion, and Nike: Shoes, Apparel & Stories performed.
SHEIN-Shopping Online experienced significant growth in weekly downloads, starting from around 9.9K at the end of March and peaking at 30.8K by the end of May. The app maintained a strong presence with weekly active users fluctuating between 292K and 353K throughout the quarter.
ABOUT YOU Online Fashion Shop saw a gradual increase in weekly downloads, reaching a high of approximately 11.8K in mid-May before declining to 853 by the end of June. The app's weekly active users showed a similar pattern, peaking at around 90.5K in early April and decreasing to 63K by the quarter's end.
efootwear - online fashion had a steady performance in terms of downloads, with numbers ranging from 4.9K to 8.6K over the quarter. Weekly active users for the app increased from 24.8K at the end of March to a peak of 32K in early June, before stabilizing around 26.5K by the end of the quarter.
H&M - we love fashion demonstrated consistent download figures, peaking at 8.2K in mid-April and maintaining a range between 2.6K and 6K for the remainder of the quarter. Active user numbers for the app remained relatively stable, hovering between 59.7K and 70.8K throughout Q2.
Nike: Shoes, Apparel & Stories had modest download figures, with highs of 4.6K in early May and lows around 1.9K in late June. The app's weekly active users showed a slight increase from 16.9K at the end of March to a peak of 19.6K in early May, before declining to approximately 15.7K by the end of June.
For more detailed insights into the performance of these top apparel apps, visit Sensor Tower.