AI Insights · Timothy · June 2022
Top 5 Apparel Apps on Android in Estonia Q2 2022
Discover the performance trends of the top 5 apparel apps on Android in Estonia during Q2 2022, based on Sensor Tower data.
During the second quarter of 2022, the top 5 apparel apps on the Android platform in Estonia showcased various download trends. Here’s a closer look at the performance of these apps, according to Sensor Tower data.
Zalando – online fashion store experienced fluctuating weekly downloads throughout the quarter. The app saw a peak with 1.1K downloads during the week of May 2, while downloads reached a low of 369 in the week of June 6. Overall, the download numbers varied significantly, reflecting a mixed engagement trend.
ABOUT YOU Online Fashion Shop showed a notable decline in weekly downloads as the quarter progressed. Starting with 811 downloads in the week of March 28, the app's downloads dropped to just 93 by the week of June 27. This downward trend indicates a decrease in user acquisition over the period.
SHEIN-Shopping Online maintained relatively stable download numbers throughout Q2. The app had a slight peak of 484 downloads in the week of May 23, with the lowest point being 314 downloads in the week of April 11. The overall trend shows consistent user interest with minor fluctuations.
BestSecret saw a fairly stable but low download rate over the quarter. Downloads ranged from a high of 224 in the week of April 4 to a low of 112 in the week of June 20. The app did not experience significant spikes, indicating steady but modest user engagement.
CIDER - Clothing & Fashion had a noteworthy increase in downloads towards the end of the quarter. Starting with just 39 downloads in the week of March 28, the app saw a spike to 259 downloads by the week of June 27. This suggests growing popularity and increased user interest as the quarter progressed.
For more detailed insights and data on app performance, visit Sensor Tower.
