AI Insights · Timothy · July 2022
Top 5 Apparel Apps on Android in Switzerland: Q2 2022 Performance
Discover the performance trends of the top 5 apparel apps on Android in Switzerland for Q2 2022, including downloads, revenue, and active users.
In Q2 2022, the top 5 apparel apps on Android in Switzerland showed varying trends in downloads and active users. Here are the key insights from Sensor Tower:
SHEIN-Shopping Online saw a consistent performance in weekly downloads, ranging from approximately 2.9K to 3.7K. The app's weekly active users also experienced a steady rise, peaking at around 56.6K in mid-May before slightly declining to 52.4K by the end of June.
Zalando – online fashion store experienced a gradual decrease in weekly downloads, starting from 2.7K in late March and dropping to around 2.3K by the end of June. However, the app maintained a relatively stable number of weekly active users, with fluctuations between 71.2K and 84.4K throughout the quarter.
H&M - we love fashion saw moderate weekly download numbers, varying between 1.8K and 2.5K. The app's weekly active users displayed a positive trend, increasing from 52.2K in late March to 61.2K by mid-June, before slightly dropping to 59.4K at the end of the quarter.
ABOUT YOU Online Fashion Shop had fluctuating weekly downloads, peaking at 4.9K in mid-May and then stabilizing around 1K by the end of June. The weekly active users followed a similar pattern, reaching a high of 21.7K in mid-May and then leveling off to around 14.4K by the quarter's end.
C&A Fashion Online Shop experienced a significant increase in weekly downloads, starting at 493 in late March and rising to 3.1K by early June. The app's weekly active users also saw a notable growth, from 2.3K in late March to 5.8K by mid-June, before slightly declining to 5.2K at the end of the quarter.
These insights highlight the dynamic performance of apparel apps in Switzerland during Q2 2022. For more detailed data and insights, visit Sensor Tower.
