AI Insights · Timothy · April 2022
Top 5 Utilities Apps Performance in New Zealand, Q1 2022
Discover the performance trends of the top 5 utilities applications in New Zealand for Q1 2022, with data insights provided by Sensor Tower.
In the first quarter of 2022, the top utilities applications in New Zealand saw varying performance trends in terms of weekly downloads and active users. Here is an overview of how these apps fared:
Google Chrome had a consistent download trend, starting the quarter with around 3.9K downloads and peaking at 4.5K in the week of January 31. Weekly active users remained stable, hovering around 1.6M throughout the quarter.
Google also maintained a steady download rate, peaking at 3.4K in the week of January 31. The app's active user base saw slight fluctuations, starting at 1.12M and ending the quarter at approximately 1.08M.
NZ Pass Verifier experienced a significant drop in downloads, starting strong with 7.3K downloads in late December and declining to just over 1K by the end of March.
My One NZ showed a relatively stable download pattern, with weekly downloads ranging from 3K to 4.5K. Active users remained consistent, with a slight increase from 48.9K at the start of the quarter to 45.5K by the end.
Spark NZ saw a notable spike in downloads, particularly in the week of February 28, reaching 6.8K downloads. The app's active user base also grew, peaking at 24.1K in the same week.
The data for this analysis comes from Sensor Tower, where you can find more detailed insights into the performance of these and other applications.
