Top 5 Travel Apps in Madagascar in Q1 2022

In the first quarter of 2022, the performance of the top 5 travel apps in Madagascar showed interesting trends across downloads, revenue, and active users. The data provided by Sensor Tower reveals the following insights:

Booking.com: Hotels & Travel saw a steady increase in weekly downloads, peaking at 281 in mid-February. Weekly active users initially increased from around 3.1K to 3.4K by early February but experienced a decline to about 2.8K in late February, before recovering to approximately 3.1K by the end of March.

Google Earth maintained a consistent download rate, with weekly downloads fluctuating between 22 and 52. Active users saw a gradual rise, starting from 193 at the end of December and reaching 281 by the end of January. This was followed by a slight dip and stabilization around the 220-230 range for the rest of the quarter.

MAPS.ME: Offline Maps, GPS Nav experienced a notable increase in weekly downloads, starting from 28 in late January and peaking at 175 by the end of March. Active users showed a steady rise from 548 at the end of December to 595 by the end of March. Weekly revenue remained minimal, with a peak of approximately $3 in late February.

WiFi Map: Travel eSIM, Offline had a consistent download trend, with numbers ranging from 116 to 213. Active users increased from 571 at the end of December to a peak of 739 by the end of February, before stabilizing around 628. Revenue saw minor increments, peaking at around $3 in mid-March.

Airbnb had relatively stable weekly downloads, ranging from 46 to 118. Active users fluctuated slightly, starting at 486 at the end of December and ending at 487 by the end of March, with a minor peak in early February at 520.

These insights provide a snapshot of the travel app landscape in Madagascar for the first quarter of 2022. For more detailed analytics and trends, visit Sensor Tower.