Top 5 Shopping Apps Performance in South America for Q1 2022

In the first quarter of 2022, the leading shopping applications in South America demonstrated notable trends in downloads and active users. Here is a closer look at the performance of the top 5 apps based on data from Sensor Tower.

Shopee Brasil - Frete Zero saw consistent weekly downloads, starting with approximately 1.6M in late December and peaking at around 1.8M in early January. Throughout the quarter, downloads remained strong, with a slight dip to about 1.4M in mid-February before climbing back to 1.6M by the end of March. Active user numbers were also impressive, starting from 19.6M and gradually increasing to a peak of 23.7M in mid-March.

SHEIN - Shopping Online exhibited a steady increase in weekly downloads, beginning at around 510K and reaching over 1M by the end of March. Weekly active users also followed an upward trend, starting at 8.7M and climbing to approximately 12M by the end of the quarter.

Mercado Libre: Compras Online maintained a robust download rate, starting at around 544K and peaking at 754K in mid-March. Active users showed a strong presence, beginning at 29.8M and peaking at 32M in mid-January, before stabilizing around 30.7M by the end of the quarter.

Americanas: Compras Online experienced a variable download trend, starting at 291K and peaking at 588K in mid-January. Active users saw a notable increase from 10.9M to 12.9M in early January, with a significant dip to 5.9M in late February, before recovering to 11.1M by the end of March.

Magalu: compras com descontos had a stable download rate, starting at 348K and peaking at 600K in early January. Active users started at 5.4M, peaked at 7.1M in early January, and saw a slight decline to 5.3M by the end of March.

These insights are based on data from Sensor Tower, providing a comprehensive overview of the performance of these top shopping apps in South America. For more detailed insights, visit Sensor Tower.