Top 5 Shopping Apps in Sweden for Q1 2022

In the first quarter of 2022, the top five shopping apps in Sweden showed varied performance trends in terms of downloads and active users. Below is a detailed look at each app's performance, based on data from Sensor Tower.

SHEIN - Shopping Online

Throughout Q1 2022, SHEIN experienced a consistent increase in weekly downloads, starting from 7.7K at the end of December 2021 and peaking at 21.9K in the final week of March. The app also saw a steady rise in weekly active users, growing from 254.8K to 309.8K over the same period.

Lidl Plus

Lidl Plus maintained a steady flow of weekly downloads, with a notable spike in the week of March 21, reaching 30.7K. Weekly active users for Lidl Plus also increased gradually, from 108.5K at the end of December to around 119.9K by the end of March.

Amazon

Amazon's weekly downloads showed a fluctuating trend, starting at 10.6K in late December, dipping to 5.3K in late February, and then rising again to 12.1K by the end of March. The app’s weekly active users remained relatively stable, hovering around 220K to 248.8K throughout the quarter.

H&M - we love fashion

H&M saw a gradual increase in weekly downloads, with a notable peak at 12K in the last week of March. The active user base showed some fluctuations but remained around 145K to 162.6K throughout the quarter.

Circle K

Circle K experienced significant spikes in weekly downloads, particularly in early February and March, with downloads reaching up to 12.5K and 11.6K respectively. The app’s weekly active users saw a substantial increase from 7.5K at the end of December to nearly 24K by the end of March.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.