AI Insights · Timothy · April 2022
Top 5 Shopping Apps in Portugal: Q1 2022 Performance
A look at the performance of the top 5 shopping apps in Portugal during Q1 2022, including trends in downloads, active users, and revenue.
In Q1 2022, the top 5 shopping apps in Portugal showed varied performance in terms of downloads and active users. Here’s a detailed look, based on data from Sensor Tower.
SHEIN - Shopping Online saw a steady increase in weekly downloads, starting from around 9.5K at the end of December and peaking at 19.5K in early March. Weekly active users rose from roughly 350K to 427K by the end of March.
Lidl Plus experienced a notable rise in weekly downloads, beginning at approximately 11.3K and reaching 19.6K by early March. The app's weekly active users also increased from 92K to 103K over the quarter.
ABOUT YOU Online Fashion Shop had a fluctuating download trend, with a peak of 32.7K at the end of January and a consistent range of around 11K to 14K downloads in subsequent weeks. Active users grew from about 85K to 96K by the end of March.
O Meu Pingo Doce showed significant download spikes, particularly in mid-January with over 22K downloads and late January with 24.5K. Active users surged from 34.7K to 55K by the end of March.
Cartão Continente had a steady climb in downloads, with a notable peak of 26.3K in late March. Active users for the app grew from 129K to 171K during the quarter.
These trends highlight the dynamic nature of the shopping app market in Portugal. For more detailed insights and data, visit Sensor Tower.