AI Insights · Timothy · April 2022
Top 5 Shopping Apps in Poland Q1 2022
An overview of the performance of the top 5 shopping apps in Poland during Q1 2022 based on weekly downloads and active users.
The first quarter of 2022 saw significant activity in the shopping app category in Poland. Here’s a look at the top 5 shopping apps and their performance trends based on Sensor Tower data.
Shopee experienced impressive weekly download numbers, starting at 115K in late December 2021 and peaking at 176K in late January 2022. Active users followed a similar upward trajectory, growing from 543K to over 1.34M by the end of March.
SHEIN - Shopping Online also showed strong performance. Weekly downloads increased from 24K at the start of the year to 52K by late March. Weekly active users rose from 705K to 833K over the same period, indicating sustained user engagement.
Reserved saw a significant spike in downloads mid-January, reaching 52K, and maintained a steady rate around 54K by the end of March. Active users surged from 34K to 152K, demonstrating growing interest and usage.
Allegro maintained a consistent download rate, averaging around 34K weekly downloads. Active users remained high, starting at 2.24M and slightly fluctuating throughout the quarter, ending at 2.18M.
Nasza Stokrotka, a newcomer released in late February, quickly gained traction with downloads peaking at 133K in early March. Active users grew rapidly from 3K to 113K by the end of March.
These trends highlight the dynamic nature of the shopping app market in Poland. For more detailed insights, visit Sensor Tower.
