Top 5 Shopping Apps in Belgium: Q1 2022 Performance

During the first quarter of 2022, the top 5 shopping apps in Belgium demonstrated varied performance trends across downloads and active users. Here’s a closer look at how these apps fared:

SHEIN - Shopping Online saw a consistent rise in weekly downloads, starting from approximately 10K in late December and peaking at around 26.9K by mid-March. The app also experienced a steady increase in weekly active users, beginning at 245K and reaching nearly 299K by the end of the quarter.

Xtra exhibited a significant surge in weekly downloads, especially noticeable in March when downloads jumped from 18.4K to over 30K. This increase was mirrored in its weekly active users, which more than doubled from around 45K at the start of the quarter to approximately 80K by mid-March.

Vinted: Sell vintage clothes experienced steady weekly downloads, fluctuating between 10K and 13.2K. The app maintained a robust user base, with weekly active users ranging from 543K to 623K throughout the quarter.

Zalando – Online fashion had weekly downloads that began at about 9.6K and peaked at 14.1K in early January, before stabilizing around the 9K mark towards the end of March. Its weekly active users showed a rise from 288K to a peak of 351K, followed by fluctuations, ending the quarter at approximately 293K.

2dehands enjoyed consistent weekly downloads, with a notable increase to about 14.4K in mid-March. The app's weekly active users remained relatively stable, starting at around 203K and closing the quarter at approximately 211K.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.