Top 5 Shopping Apps in Austria Q1 2022: Unified Platform Performance

During the first quarter of 2022, the top 5 shopping apps in Austria displayed varied performance trends in downloads and active users. The data, sourced from Sensor Tower, provides a comprehensive look at the market dynamics for these leading apps.

Amazon experienced a steady decline in weekly downloads, starting at approximately 10.5K in early January and dipping to around 7.1K by early March. However, there was a slight uptick towards the end of March, reaching 7.9K. The app maintained a strong base of weekly active users, fluctuating between 570K and 610K throughout the quarter.

Mein dm saw a peak in weekly downloads at the beginning of January with around 9.1K, followed by a gradual decline to about 3.7K by the end of March. The app's weekly active users showed moderate stability, ranging from 15.6K to 21.4K, with minor fluctuations throughout the period.

Zalando – Online fashion reported a consistent increase in weekly downloads, starting at approximately 4.9K in late December and rising to 6.5K by the end of March. The app's weekly active users also showed positive growth, increasing from 103K to 117K over the quarter.

SHEIN - Shopping Online demonstrated a notable rise in weekly downloads, beginning at 3.7K and reaching 5.9K by the end of March. The app's weekly active users grew steadily from 80.5K at the start of the quarter to 97.3K by the end, indicating increasing user engagement.

jö Bonus Club had a varied trend in weekly downloads, peaking at 5.4K in early January before fluctuating and ending the quarter at around 4K. The app's weekly active users remained relatively stable, ranging from 50.1K to 57.8K throughout the quarter.

For more detailed insights and data on the performance of these top shopping apps, visit Sensor Tower.