Top 5 Shopping Apps on Unified Platform in Africa in Q1 2022

In the first quarter of 2022, the top 5 shopping apps in Africa displayed varied performance trends across downloads, revenue, and active users. Here’s a closer look at their metrics.

Starzly showed significant fluctuations in weekly revenue. The app started the quarter with approximately $27 and saw peaks of $1.3K in late January and $807 in mid-February. Weekly downloads remained relatively low and stable, averaging around 30 to 50 downloads per week, with a slight increase towards the end of the quarter.

LootBoy: Packs. Drops. Games. experienced a varied performance. Weekly revenue peaked at $442 in late January, with other notable peaks at $351 and $265. Downloads were highest in the week of January 24, reaching 6.8K, while weekly active users surged to 12.4K at the end of January before stabilizing around 10K to 11K in March.

Buy and sell - Marketplace maintained a steady user base. Weekly revenue saw a notable peak of $672 in mid-March, while downloads were consistent, averaging around 2.5K to 3K per week. Active users hovered around 7.5K to 8.5K, with slight variations throughout the quarter.

Mourjan displayed a balanced performance. Weekly revenue remained relatively stable, with minor fluctuations, reaching a high of $276 in early January. Downloads were robust, peaking at 5.5K in early January and maintaining an average of around 4K per week. Active users consistently ranged from 9K to 11K, showing a slight decline towards the end of the quarter.

Lastly, السوق المفتوح - OpenSooq exhibited strong performance metrics. Revenue saw a peak of $147 in mid-January, while downloads were highest at 9.6K in early January. Active users remained strong, ranging from 19K to 22K, with noticeable peaks in mid-March.

These insights are based on data from Sensor Tower, providing a comprehensive look at the shopping app landscape in Africa for Q1 2022. For more detailed analytics and trends, visit Sensor Tower.