Top 5 Parenting Apps in New Zealand: Q1 2022 Performance

The first quarter of 2022 saw diverse performance metrics for the top 5 parenting apps in New Zealand. Here's a closer look at their weekly downloads, revenue, and active users:

Be Closer: Family location from Applabel LTD experienced fluctuations in revenue and downloads. Weekly revenue peaked at roughly $974 in mid-January, while downloads varied, reaching a high of 748 in late February. Active users saw a peak of 716 in early January before trending downward to 369 by the end of March.

Little Ones™, published by LittleONES, showed a steady revenue trend, peaking at $917 in late January. Weekly downloads remained relatively low, with a maximum of 50 downloads in the same period.

Solid Starts by Solid Starts had a consistent revenue stream, with a peak of approximately $362 in mid-March. Weekly downloads varied, with a high of 189 in early March. The app also maintained a solid base of active users, peaking at 776 in late March.

Speech Blubs: Language Therapy from Blub Blub Inc. saw significant revenue growth, peaking at around $783 in mid-March. Downloads surged to 520 in late March, while active users increased steadily, reaching 505 by the end of the quarter.

Find my kids: live GPS tracker by GEO TRACK TECHNOLOGIES INC demonstrated strong performance with revenue peaking at $464 in late February. Downloads showed a sharp increase, reaching 1.9K in late March. Active users remained robust, peaking at 15.5K in early March.

These insights are based on data from Sensor Tower, offering a detailed view of app performance trends. For more in-depth analysis, visit Sensor Tower.