AI Insights · Timothy · April 2022
Top 5 Parenting Apps Performance in Nigeria for Q1 2022
Discover the performance trends of the top 5 parenting apps in Nigeria during the first quarter of 2022, including weekly downloads, revenue, and active users.
The first quarter of 2022 saw varied performance trends for the top 5 parenting apps in Nigeria, with data sourced from Sensor Tower.
My Family - Family Locator from Friendzy Limited experienced a steady increase in weekly revenue, peaking at approximately $452 in the final week of February. Weekly downloads showed a notable peak at around 2.3K in the week of January 31 but gradually declined to 707 by the end of March. Active users started at 6.3K at the beginning of the quarter and saw fluctuations, eventually dropping to about 4.9K by the end of March.
Be Closer: Family location by Applabel LTD had an interesting quarter with revenue peaking at $557 in the first week of January and then experiencing a decline, ending the quarter at $251. Downloads spiked at 3.5K in early January but saw a significant drop, fluctuating around 1.3K towards the quarter’s end. Active users also saw a peak of 5K in early January, with numbers settling around 2.1K by the end of March.
Find my kids: live GPS tracker by GEO TRACK TECHNOLOGIES INC had modest revenue throughout the quarter, with a peak of $113 in mid-January. Downloads were consistent but low, starting at 395 in late December and ending at 67 in late March. Active users followed a similar trend, starting at 786 and decreasing to 310 by the end of the quarter.
BabySparks - Development Activ from BabySparks showed fluctuating revenue, peaking at $120 in mid-February. Downloads remained relatively stable, with a slight increase towards the end of the quarter, reaching 210. Active users hovered around the 400 mark, ending the quarter with 423.
Qustodio Parental Control App by Qustodio LLC had its revenue peak at $122 in late January, with a gradual decline to $23 by the end of March. Downloads remained low throughout the quarter, peaking at 57 in late December and ending at 24. Active users consistently hovered around the 50-60 mark.
For more detailed insights and trends, visit Sensor Tower.