Top 5 Lifestyle Apps on Unified Platform in Europe - Q1 2022

In Q1 2022, the top 5 lifestyle applications in Europe exhibited interesting trends in downloads, revenue, and active user engagement. Here’s a detailed analysis of their performance:

Pinterest saw a consistent weekly download rate ranging from approximately 675K to 827K. Notably, the app experienced a peak in the final week of January with downloads reaching around 827K. Weekly active users showed a slight decline from 85.5M at the start of the quarter to 82.3M by the end of March.

Glovo: Food Delivery and more maintained a steady download rate, peaking at approximately 340K in the week of January 24. Active users saw fluctuations, starting at 3.1M and reaching a high of 3.5M in late January, before settling at 3M by the end of the quarter.

Google Home downloads ranged between 210K and 505K, with the highest downloads recorded in the last week of December. Active users began at 3M and experienced a gradual decline, ending the quarter at around 2.2M.

Amazon Alexa downloads showed a downward trend from 591K in late December to 148K by the end of March. Active users also decreased from 5.4M to approximately 4M over the same period.

Tinder Dating App: Chat & Date recorded a stable weekly revenue, peaking at $5.5M in mid-March. Downloads fluctuated between 308K and 396K, with a notable increase in the first week of January. Active users remained relatively stable, averaging around 12.7M throughout the quarter.

These insights are derived from Sensor Tower data. For more detailed analytics, visit Sensor Tower.