Top 5 Lifestyle Apps in Sweden Q1 2022: Unified Platform Performance

In the first quarter of 2022, the top 5 lifestyle apps in Sweden showed varied performance in terms of downloads, revenue, and active users. Here’s an overview of how these apps fared on a unified platform.

Tinder Dating App: Chat & Date experienced fluctuations in weekly revenue, peaking at $702K in mid-March. Downloads saw a slight decline, starting at 7.5K in late December and dropping to around 5.4K by the end of March. Active users, however, remained relatively stable, ranging from 270K to 300K throughout the quarter.

Badoo: Dating. Chat. Friends had a steady revenue stream, with weekly earnings fluctuating between $54K and $71K. Downloads saw a downward trend, starting at 3.2K and falling to around 2K by the end of the quarter. Active users consistently hovered around the 85K to 98K mark.

Match: Local Dating App showed modest revenue, ranging from $14K to $18K per week. Downloads were stable, averaging around 1K per week. Active users were consistent, with numbers slightly declining from 8.4K to 7.5K by the end of March.

LivU - Live Video Chat saw significant revenue spikes, particularly at the end of February with $15.7K. Downloads initially increased to over 1K in early February but later decreased to under 500 by the end of March. Active users peaked at 4.7K in late February but generally stayed between 3.4K and 4.5K.

Bumble Dating App: Meet & Date had a steady revenue flow, peaking at $6.6K in late March. Downloads fluctuated, reaching a high of 1.9K in early March but falling to 1.3K by the end. Active users remained stable, ranging from 28K to 30K throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.