Top 5 Lifestyle Apps in Australia Q1 2022

During the first quarter of 2022, the top five lifestyle apps in Australia demonstrated varied performance trends. The data, sourced from Sensor Tower, reveals interesting insights into their weekly downloads, revenue, and active user metrics.

Tinder Dating App: Chat & Date consistently led in weekly revenue, peaking at approximately $692K in mid-March. Weekly downloads for the app fluctuated between 14K and 18K, with a slight upward trend towards the end of March. Active users remained above 1.2M throughout the quarter, though there was a minor decline from 1.37M at the start to 1.19M by the end of March.

Bumble Dating App: Meet & Date saw stable revenue, averaging around $210K per week, with a peak of $219K in the last week of March. Downloads showed a downward trend, starting at 12.6K in late December and dropping to 9.2K by the end of March. Active users also fluctuated, starting at 420K and ending at approximately 384K.

Hinge Dating App: Match & Meet experienced steady revenue, with a notable high of $166K in late February. Weekly downloads ranged from 10K to 13.4K, showing slight variability. Active users peaked at 291K in early January but saw a decline to 259K by the end of March.

eharmony: dating & real love had a more modest performance, with revenue peaking at $42K in early January and then gradually decreasing to $11K by the end of March. Downloads remained low throughout the quarter, starting at 2.8K and dropping to 1.3K. Active users showed minor fluctuations, maintaining a range from 11.3K to 13K.

LivU - Live Video Chat generated steady weekly revenue, averaging around $26K, with a peak of $29.6K at the end of March. Downloads were relatively low, ranging from 488 to 1.2K per week. Active users saw a slight decline from 10.4K in late December to about 9.3K at the end of March.

For more detailed insights and trends, visit Sensor Tower.