Top 5 Insurance Apps in Turkey Q1 2022 Performance

The first quarter of 2022 saw varied performance among the top 5 insurance applications in Turkey. Here's a detailed look at their weekly downloads, active users, and revenue trends.

AHE Mobil had a strong quarter in terms of downloads, starting with around 12.6K in the first week of January and peaking at 17.1K in the week of January 31. The app's active users fluctuated, starting at 102.5K and ending the quarter at approximately 97.7K.

Allianz'ım also showed resilience with its download numbers, starting at 13.5K and maintaining a steady rate, with a slight dip to 11.4K in the week of March 21. Active users for Allianz'ım began at 33.6K and saw a slight decline, ending Q1 at around 33.3K.

Garanti BBVA Emeklilik Mobile experienced an initial surge in downloads, peaking at 21.3K in the last week of December but saw a significant drop to 6.6K by the end of March. Active users followed a similar trend, starting at 37.7K and falling to around 25.8K by the quarter's end.

AgeSA Mobil had a moderate quarter with downloads peaking at 12.3K in the week of January 10. Active users showed a consistent trend, starting at 42K and reaching 45.3K by the end of March.

Aksigorta saw a steady increase in downloads, starting at 4.9K and peaking at 7.5K in the week of March 21. Active users also showed a positive trend, beginning at 4.1K and ending the quarter at approximately 10.2K.

The data for this analysis comes from Sensor Tower, where more detailed insights can be found.