AI Insights · Timothy · April 2022
Top 5 Finance Apps in South America Q1 2022 Performance
A summary of the performance metrics for the top 5 finance applications in South America for Q1 2022, including weekly downloads and active users.
In the first quarter of 2022, the top 5 finance applications in South America showed notable performance trends in terms of weekly downloads and active users. The data, provided by Sensor Tower, highlights key metrics for these leading apps.
Nubank: Conta, Cartão e mais saw a consistent increase in weekly downloads, starting at approximately 653K at the end of December and peaking at around 848K in the last week of January. It maintained strong numbers throughout the quarter, with weekly active users climbing from 31.9M to a peak of 36.7M by mid-March.
CAIXA Tem had a remarkable rise in weekly downloads, especially in March, reaching over 1.1M. The app's active users also grew significantly, from 5.3M at the end of December to an impressive 8.6M by the end of March.
Mercado Pago: cuenta digital experienced steady weekly downloads, fluctuating between 490K and 582K throughout the quarter. Active users showed a consistent upward trend, starting at 17.5M and peaking at 19.7M in early March.
FGTS demonstrated a steady increase in weekly downloads, with numbers rising from 263K at the end of December to a peak of 673K in mid-March. Active users followed a similar trend, increasing from 3.2M to 5.4M by mid-March.
PicPay: Conta, Cartão e Pix showed steady weekly downloads, with figures ranging from 296K to a peak of 553K in early March. The app's active users also saw growth, starting at 13.5M and peaking at 16.2M by early March.
For more detailed insights and data, visit Sensor Tower's platform.
