Top 5 Finance Apps Performance in UAE - Q1 2022

In Q1 2022, the United Arab Emirates saw significant activity in the finance app sector. Here’s a closer look at the performance of the top 5 finance applications on a unified platform, based on data from Sensor Tower.

Al Hilal Digital had a remarkable increase in weekly downloads. Starting with 103 downloads in mid-January, the app peaked at 44.5K downloads in the week of February 21, before settling to approximately 19.9K by the end of March. Weekly active users followed a similar trend, growing from 13 in late January to a high of 39.4K in late February, ending the quarter at around 34.3K.

PayBy – Mobile Payment saw fluctuating download numbers, beginning with 15.9K in late December and reaching a high of 70.9K in the last week of January. The app concluded the quarter with 10K downloads. Active users mirrored this pattern, with an initial count of 16K, peaking at 64.2K in late January, and finishing at 20.3K in late March.

CashNow - Mobile Cash Loan App maintained a steady stream of weekly downloads, starting at 5.7K at the end of December and reaching a peak of 14.6K in early February. By the end of March, downloads had decreased to 6.6K. Active users displayed a similar trend, beginning at 21.4K, peaking at 34.9K in early February, and ending the quarter at around 28.4K.

ADCB Hayyak experienced consistent growth in downloads, starting the quarter at 5.5K and reaching a high of 12.6K by mid-March, finishing with 12K downloads. Active users followed a positive trajectory, growing from 23.4K in late December to 33.8K in mid-March, ending the quarter at 31.2K.

Lastly, ADCB also showed strong performance. Weekly downloads began at 6.8K in late December, peaking at 9.9K by the end of March. Active user numbers saw a steady increase from 116.9K to 137.2K over the quarter.

These insights come from Sensor Tower, which offers more detailed analytics for those interested in deeper data on app performance.