AI Insights · Timothy · April 2022
Top 5 Education Apps Performance on Unified Platform in Middle East Q1 2022
Discover how the top 5 education apps performed in the Middle East during Q1 2022, covering weekly downloads, revenue, and active user trends.
In the first quarter of 2022, the top 5 education apps in the Middle East demonstrated varied performance across downloads, revenue, and active users. Here is a detailed look at each app's metrics, based on data from Sensor Tower.
Duolingo - Language Lessons saw a noticeable decline in weekly downloads, starting at approximately 39.5K at the end of December and dropping to around 27.9K by the end of March. Its weekly revenue also experienced a decline, from around $90.7K at the start of January to roughly $38.6K at the end of March. The app's weekly active users followed a similar downward trend, peaking at about 461K in early January and settling at around 374K by the end of the quarter.
مدرستي had fluctuating weekly downloads, with a high of about 52.8K at the end of December and a low of approximately 4.2K in late February, before recovering to around 36.6K by the end of March. The app maintained a relatively stable number of weekly active users, starting at about 993K and ending the quarter at around 900K.
Noon Academy - Student App showed a mixed performance. Weekly downloads increased significantly from around 11.7K at the end of December to about 44.2K by late February, before dropping to roughly 8.3K by the end of March. The app's weekly revenue saw a peak of about $1K at the end of December, dropping to approximately $105 in early February, and then slightly recovering to around $648 by the end of March. Weekly active users increased from about 68.3K at the end of December to roughly 111.9K by late February, before falling to around 65.1K by the end of March.
Learn 33 Languages with Mondly experienced a decline in weekly downloads, starting at approximately 26.5K at the end of December and decreasing to around 13.8K by the end of March. The app's weekly revenue remained relatively stable, fluctuating between approximately $11.6K and $14.8K throughout the quarter. Weekly active users saw a decrease from around 56.5K at the end of December to about 43.7K by the end of March.
Lamsa - Kids Learning App had a mixed performance in terms of weekly downloads, starting at around 4.2K at the end of December, peaking at roughly 26.2K in early February, and then decreasing to about 14.2K by the end of March. The app's weekly revenue fluctuated, beginning at approximately $2.5K at the end of December and ending at around $3.1K by the end of March. Weekly active users increased from about 12.4K at the end of December to roughly 36.1K by early March, before decreasing to around 29K by the end of the quarter.
For more insights and detailed data on app performance, visit Sensor Tower.