Top 5 Dating Apps on Unified Platform in Nigeria Q1 2022

Throughout the first quarter of 2022, the top 5 dating apps in Nigeria showcased varying trends in downloads, revenue, and active user metrics. Here is a closer look at their performance:

Tinder Dating App: Chat & Date saw a steady increase in weekly revenue, peaking at approximately $24K in the last week of February. Weekly downloads were highest in early February, reaching around 23K, while weekly active users remained robust, fluctuating between 300K and 336K throughout the quarter.

Dating and Chat - SweetMeet experienced an interesting quarter. Weekly revenue varied slightly, peaking at $399 in mid-March. Downloads saw a significant drop after early February, falling from 20K to approximately 11K by the end of March. Active users also decreased from around 88K to 78K but recovered to around 85K by the end of the quarter.

Dating and Chat - iHappy showed a positive trend in weekly revenue, rising to $232 by the end of March. Downloads peaked at nearly 20K in late February before stabilizing around 18K. Active users consistently increased from around 52K to 75K throughout the quarter.

MeetMe: Chat & Meet New People had relatively stable weekly revenue, with minor fluctuations, peaking at $168 in late February. Downloads remained consistent around the 14K-16K range. Active users hovered around 38K to 43K, with a slight decline towards the end of the quarter.

Badoo Dating App: Meet & Date saw weekly revenue peaking at $3.8K in late February. Downloads were steady around 9K-11K throughout the quarter. Active users showed a stable trend, ranging from 250K to 262K.

The data for this analysis comes from Sensor Tower, where you can find more detailed insights into app performance and trends.