Top 5 Dating Apps Performance in the Netherlands Q1 2022

In the first quarter of 2022, the Netherlands saw varied performance among the top five dating apps on a unified platform. Here’s a detailed look at how each app fared in terms of weekly downloads, revenue, and active users.

Tinder Dating App: Chat & Date started the quarter strong with weekly revenue peaking at around $303K in late December but gradually declined to about $195K by the end of March. The app’s weekly downloads fluctuated, peaking at 9.8K in the first week of January and dropping to approximately 7.7K by the end of March. Active users remained relatively stable, starting at 342K and ending the quarter at 321K.

Badoo: Dating. Chat. Friends experienced a more steady revenue stream, with weekly earnings hovering around $60K throughout the quarter. Downloads saw a downward trend, starting at 6.7K in late December and declining to about 3.7K by the end of March. Active users also saw a slight decrease from 154K at the beginning of the quarter to 135K by the end.

Bumble Dating App: Meet & Date showed a steady increase in revenue, starting at $34K in late December and reaching approximately $40K by the end of March. Downloads, however, saw a slight decline from 5.8K to 4.2K over the same period. Active users remained fairly consistent, fluctuating around the 120K to 130K mark.

happn: Dating, Chat & Meet maintained a stable revenue throughout the quarter, averaging around $34K per week. Downloads began at 4K in late December and dropped to about 3.2K by the end of March. The app’s active users saw a modest fluctuation, starting at 140K and ending the quarter at 139K.

Azar: Video Chat & Meet People had the lowest revenue among the top five, starting at $24K and ending at around $17K per week. Downloads also saw a decline from 3.1K in late December to approximately 1.7K by the end of March. Active users decreased from 19.5K to about 16K over the quarter.

These insights are brought to you by Sensor Tower, where more detailed analytics and trends can be explored.