AI Insights · Timothy · April 2022
Top 5 Apparel Apps Performance on Unified Platform in the Middle East for Q1 2022
The top 5 apparel apps in the Middle East showed varied performance trends in Q1 2022, with some apps experiencing growth in downloads and active users while others remained steady.
In Q1 2022, the performance of the top 5 apparel applications on a unified platform in the Middle East presented diverse trends in weekly downloads and active users.
SHEIN - Shopping Online saw a consistent increase in weekly downloads, starting from around 129K at the beginning of January and reaching approximately 158K by the end of March. Active users also showed a notable upward trend, climbing from 3.6M to over 4.1M during the same period.
Namshi - We Move Fashion experienced a steady rise in weekly downloads, beginning with around 46K in early January and peaking at approximately 62K by the end of March. Active users remained relatively stable, fluctuating slightly around the 300K mark throughout the quarter.
Styli-Online Fashion Shopping showed a significant increase in weekly downloads, growing from about 18K in early January to over 42K by the end of March. Active users also increased, starting from around 113K and reaching close to 139K over the quarter.
SIVVI Online Shopping سيفي had a mixed performance, with weekly downloads fluctuating between 18K and 35K. Active users showed a slight decline overall, starting at around 96K and ending at approximately 78K by the end of March.
إتش أند إم: تسوق ملابس أونلاين experienced varied weekly downloads, starting at around 18K per week at the beginning of January and peaking at approximately 31K in mid-January before stabilizing around the 20K mark. Active users showed some fluctuation but remained within the range of 63K to 86K throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analysis and trends, visit Sensor Tower's platform.
