Top 5 Apparel Apps in Hungary Q1 2022: Unified Platform Performance Analysis

In the first quarter of 2022, the top 5 apparel applications in Hungary showed notable trends in weekly downloads and active users. Data from Sensor Tower reveals the performance of these apps on a unified platform, combining insights from both iOS and Android.

efootwear.eu online shoe store saw a mixed trend in weekly downloads, starting with 7.8K at the end of December and peaking at 18.2K by the end of January. Downloads fluctuated through the quarter, ending at around 8.7K. Active users for the app remained relatively stable with a peak of 45.9K in late January and ending the quarter with approximately 40.7K.

SHEIN - Shopping Online experienced a consistent increase in weekly downloads, starting at around 5.9K and reaching up to 13.3K by mid-March. The number of active users also showed a steady rise, beginning at 154.7K and peaking at 225.9K, demonstrating a significant growth in user engagement.

ABOUT YOU Online Fashion Shop showed stable download rates throughout the quarter, with a slight peak at 9.2K in mid-January and maintaining around 7.5K by the end of March. Active users fluctuated, peaking at 101.1K in mid-January and ending Q1 at approximately 91.4K.

H&M - we love fashion displayed a varied download trend, starting at 4.3K and experiencing a notable peak of 8.5K in mid-February, eventually stabilizing around 3.8K by the end of March. Active users saw a slight dip early in the quarter but rebounded to approximately 68.9K by the end of the period.

CCC shoes & bags - online shop had a gradual increase in weekly downloads, moving from 2.7K at the end of December to a peak of 5.3K in early March, before slightly dipping to around 3.9K. The app's active users grew steadily from 17.9K to a high of 20.9K in early March, ending the quarter at approximately 18.1K.

These trends highlight the dynamic nature of the apparel app market in Hungary. For more detailed insights and data, visit Sensor Tower.