AI Insights · Timothy · April 2022
Top 5 Apparel Apps on Unified Platform in Guatemala - Q1 2022
In Q1 2022, the top 5 apparel apps in Guatemala showed varying trends in downloads and active users, with [SHEIN-Shopping Online](https://app.sensortower.com/overview/553c2a9f92a1702133002aec?country=US) leading in user engagement.
Throughout Q1 2022, the top 5 apparel apps in Guatemala demonstrated diverse patterns in downloads and active users, reflecting their popularity and user engagement.
SHEIN-Shopping Online maintained a strong presence with downloads peaking at 8.1K in the first week of January and stabilizing around 5.9K by the end of March. Active users for the app saw a consistent rise, starting from 93.8K at the end of December and reaching approximately 105.5K by the end of March.
BERSHKA: Fashion & trends experienced a moderate increase in downloads, starting from 646 in the last week of December and peaking at 652 by the end of March. Active users showed a slight fluctuation, with a peak of around 4.3K in early January and a stable count of around 3.8K by the end of the quarter.
Zara showed a steady but lower download rate compared to others, starting from 772 in the last week of December and ending at 391 by the end of March. Active users hovered around 4.4K at the beginning of January and slightly declined to approximately 3.7K by the end of March.
Distefano Shop saw varying download numbers, starting at 514 in late December and peaking at 711 by the end of March, indicating a growing interest. Data for active users was not available.
PULL&BEAR: Fashion and Trends had a steady download trend, starting from 575 in the last week of December and reaching 619 by the end of March. Active users saw minor fluctuations, beginning at 2K in late December and stabilizing around 2.1K by the end of the quarter.
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