AI Insights · Timothy · April 2022
Top 5 Shopping Apps on iOS in Russia Q1 2022
In Q1 2022, the top 5 shopping apps on iOS in Russia showed varied trends in downloads and active users. Discover the performance insights from Sensor Tower.
During the first quarter of 2022, the performance of the top 5 shopping apps on iOS in Russia displayed diverse trends in downloads and active users. Here is a breakdown of their performance based on data from Sensor Tower.
Озон: онлайн интернет-магазин saw a dynamic quarter in terms of downloads. Starting with around 93K weekly downloads in late December, the app experienced a peak of approximately 162K in mid-February, before declining to about 72K by the end of March. Active users fluctuated slightly, beginning at roughly 7.9M and peaking at 8.3M in mid-March, before settling at about 7.7M by the end of the quarter.
WILDBERRIES maintained consistent download numbers, starting with around 105K and reaching a peak of approximately 139K in mid-February. By the end of March, downloads stabilized at around 92K. The app's active user base grew steadily from 8.7M to a peak of 9.8M in early March, ending the quarter at about 9.2M.
AliExpress: Интернет-магазин experienced a significant peak in weekly downloads, starting from around 62K and reaching a high of approximately 278K in early February. However, downloads dropped to about 39K by the end of March. Active users saw a gradual increase from 1.2M to a peak of roughly 1.6M in early February, then declined to around 1.2M by the end of the quarter.
SHEIN - Shopping Online showed a steady download trend at the start, with approximately 52K downloads in late December, peaking at around 87K in mid-February. Downloads then decreased to about 29K by the end of March. Active users started at 2.4M and increased to a peak of 3.3M in late February, before dropping to around 2.1M by the end of the quarter.
Яндекс Маркет: магазин онлайн began the quarter with around 39K downloads, peaking at approximately 94K in mid-February, and then declining to about 49K by the end of March. Active users saw a gradual rise from 1.7M to a peak of about 2M in early March, ending the quarter at around 1.8M.
This data highlights the varied performance of these top shopping apps in Russia during Q1 2022. For more detailed insights and analysis, visit Sensor Tower.
