Top 5 iOS Shopping Apps in Kenya: Q1 2022 Performance

In the first quarter of 2022, the top 5 iOS shopping apps in Kenya exhibited diverse trends in weekly downloads and active users. Data from Sensor Tower reveals the performance of these apps, providing insights into their market presence.

Jumia Online Shopping experienced relatively stable weekly downloads, ranging from approximately 670 to 760 throughout the quarter. The app saw a slight peak in the week of March 7 with around 757 downloads. Active users showed minor fluctuations, starting at about 10.8K and peaking at 11.9K in mid-January before stabilizing around the 11K mark by the end of March.

MAF Carrefour Online Shopping saw its weekly downloads fluctuate between 350 and 520, with a notable peak in the week of February 21. Active users started at approximately 3.1K, dipped slightly to around 2.6K in late February, and then ended the quarter on an upward trend reaching about 3.2K.

Alibaba.com showed a steady increase in weekly downloads, beginning the quarter with 320 and peaking at 559 in the week of March 21. The app's active users also followed an upward trajectory, starting at 9K and reaching over 10K by mid-March.

Amazon Shopping had a modest increase in weekly downloads, starting at 259 and peaking at 387 in late February. Active users remained relatively stable, hovering around 17K throughout the quarter, with a slight dip in early February before recovering.

SHEIN - Shopping Online showed a gradual increase in weekly downloads, starting at 156 and ending the quarter at 287. Active users also increased from 1.2K at the beginning of the quarter to approximately 1.7K by the end of March.

These trends highlight the varying dynamics and user engagement levels of the top shopping apps in Kenya. For more detailed insights, visit Sensor Tower.