AI Insights · Timothy · April 2022
Top 5 iOS Shopping Apps in Kenya: Q1 2022 Performance
Discover the performance trends of the top 5 shopping apps on iOS in Kenya during Q1 2022, including downloads and active user metrics.
During the first quarter of 2022, the top 5 shopping apps on iOS in Kenya demonstrated varying performance trends. Here’s a closer look at the weekly downloads and active user metrics for these apps, based on data from Sensor Tower.
Jumia Online Shopping showed consistent weekly download numbers, fluctuating between approximately 700 and 750 downloads. Weekly active users remained relatively stable, starting at around 10.8K and peaking at 11.9K in mid-January.
Jiji Kenya experienced moderate weekly download numbers, ranging from 426 to 577. The highest number of downloads was recorded in mid-February, with 577 downloads.
MAF Carrefour Online Shopping had weekly downloads varying between 356 and 520. The highest download count was recorded in the third week of February. Weekly active users showed a slight increase, starting at 3.1K and reaching 3.2K by the end of March.
Alibaba.com saw an upward trend in weekly downloads, starting at 320 and peaking at 559 in the third week of March. Active users also increased steadily from 9K to over 10K by mid-March.
Amazon Shopping had a stable download rate, with weekly downloads ranging from 240 to 387. Active users showed a slight decline initially but recovered to around 17K by the end of the quarter.
For more detailed insights into the performance of these shopping apps and other market trends, visit Sensor Tower.
