AI Insights · Timothy · April 2022
Top 5 iOS Shopping Apps in Germany for Q1 2022
Discover the performance of the top 5 shopping apps on iOS in Germany during Q1 2022. From weekly downloads to active user trends, find out which apps led the market.
During the first quarter of 2022, the top 5 shopping apps on iOS in Germany showed varied performance in terms of weekly downloads and active user trends. Here’s a closer look at how each app fared.
Amazon maintained a consistent presence with weekly downloads fluctuating between 36K and 50K. The app saw a peak in downloads at the end of December with 50K, then experienced a slight decline, stabilizing at around 41K towards the end of March. Weekly active users for Amazon ranged from 1.77M to 1.88M, showing a minor increase towards the end of the quarter.
For OTTO - Online Shopping & Möbel, weekly downloads varied between 23K and 32K. The app saw a notable peak in the final week of March with 32K downloads. Active users showed a decline from 411K at the end of December to around 359K by the end of March.
Zalando – Online fashion exhibited steady download rates throughout the quarter, with numbers ranging from 23K to 29K. The app saw a peak in weekly downloads in mid-January with 29K. Weekly active users remained relatively stable, fluctuating between 411K and 434K.
SHEIN - Shopping Online experienced a gradual increase in weekly downloads, starting from 18K at the end of December and reaching around 25K by the end of March. Active users also saw a positive trend, increasing from approximately 396K to 462K over the quarter.
CHECK24 saw weekly downloads hover between 19K and 26K, with a peak in mid-February. Active users for CHECK24 showed some fluctuations, beginning at around 281K and ending the quarter at approximately 270K.
These insights are based on data from Sensor Tower. For more detailed analytics and additional insights, visit Sensor Tower's platform.
