AI Insights · Timothy · April 2022
Top 5 Shopping Apps on iOS in Switzerland: Q1 2022 Performance
Analyzing the performance of the top five shopping apps on iOS in Switzerland during Q1 2022, with data from Sensor Tower. Key metrics include weekly downloads, active users, and revenue trends.
During the first quarter of 2022, the top five shopping apps on iOS in Switzerland showed varied performance in terms of downloads and active users, with no revenue reported for any of the apps. The data provided by Sensor Tower allows for a detailed look at the trends for each app.
Zalando – Online fashion experienced a consistent trend in weekly downloads, starting at around 4.3K at the beginning of January and fluctuating slightly to end at approximately 4K by the end of March. Active users for Zalando saw a peak of about 101K in the first week of January, followed by a slight decline, stabilizing around 95K towards the end of the quarter.
Migros – Einkaufen & Sparen had a notable spike in downloads, with a high of 10.6K in the last week of February. Active users showed a steady increase, starting from 42.6K at the end of December and reaching approximately 46.5K by the end of March.
SHEIN - Shopping Online saw gradual growth in downloads, beginning with 2.7K in late December and climbing to around 3.8K by the end of March. The app's active users increased steadily from 61K to about 75K over the same period.
Supercard exhibited significant fluctuations in downloads, starting with 3K in the last week of December, peaking at 9.6K in the first week of January, and then stabilizing around 3K towards the end of March. Active users also showed variability, peaking at 44.5K in mid-January before stabilizing around 29K by the end of the quarter.
Coop supermarket had a notable increase in downloads, with a significant peak of 11.8K in the third week of March. Active users saw a similar trend, starting from 17.9K at the end of December and peaking at approximately 27K by mid-March, before leveling off to around 23.7K by the end of the quarter.
These insights into the performance of top shopping apps on iOS in Switzerland for Q1 2022 are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.