Top 5 Lifestyle Apps on iOS in Nigeria in Q1 2022

The first quarter of 2022 saw notable trends in the performance of the top 5 lifestyle applications on iOS in Nigeria. Here's a closer look at the weekly downloads, revenue, and active user metrics for these apps.

Tinder Dating App: Chat & Date

Tinder experienced a varied but strong performance in Q1 2022. Weekly revenue started at around $14.6K and peaked at approximately $20.7K by the end of February. Downloads were relatively stable, with a notable increase to 8.1K in the week of February 21. Active users also showed a positive trend, growing from 80.2K at the beginning of the quarter to 91.4K by the end of March.

Pinterest

Pinterest maintained a consistent download rate throughout the quarter, starting at 3.8K and reaching a high of 4.4K in mid-March. Active users saw a gradual increase from 212.5K in late December to 225.7K by the end of March, indicating steady engagement on the platform.

Badoo: Dating. Chat. Friends

Badoo's weekly revenue fluctuated, beginning at around $2.8K and peaking at $3.2K at the end of February. Downloads showed a moderate increase, with a peak of 2.7K in the week of February 21. Active users remained relatively stable, ending the quarter at around 52.1K.

Bumble Dating App: Meet & Date

Bumble's revenue saw a peak of approximately $3.1K in mid-January, with fluctuations throughout the quarter. Downloads were highest in the first week of January at 6K, but then they generally settled around 1.5K to 2K. Active users increased from 15.2K at the start of the quarter to 19.2K by the end of March.

Olosho App

Olosho's revenue started at $215 and ended at $165 by the end of March. Downloads were relatively steady, peaking at 1.7K in the week of February 28. Active users showed growth from 4.4K at the start of the quarter to 5.6K by the end of March.

For more detailed insights and trends on these lifestyle apps, visit Sensor Tower.