Top 5 iOS Lifestyle Apps in South Africa - Q1 2022

During the first quarter of 2022, the top 5 lifestyle apps on the iOS platform in South Africa showed varied performance trends in terms of downloads, revenue, and active users. Here's a closer look at each app's performance, based on data from Sensor Tower.

Tinder Dating App: Chat & Date saw its weekly revenue fluctuate between $15K and $18K, peaking at approximately $18.5K in the last week of March. Weekly downloads ranged from 2.7K to 3.6K, with a notable increase to 3.6K in the final week of February. Active users showed a slight increase from 44.6K at the beginning of January to 48.1K by the end of March.

Bumble Dating App: Meet & Date experienced a steady revenue trend, with weekly earnings hovering around $5.5K to $7.4K, peaking at $7.4K in the week of March 21. Downloads remained relatively stable, with a range of 600 to 1.1K, and active users fluctuated between 14K and 17K, peaking at 17.1K in the first week of January.

Hinge Dating App: Match & Meet displayed a varied revenue pattern, starting at $2.4K and peaking at $2.7K in the third week of March. Downloads showed a consistent range between 500 and 800, with a notable peak of 771 in the final week of February. Active user numbers remained relatively stable, ranging from 14.7K to 16.1K.

Badoo: Dating. Chat. Friends had a consistent weekly revenue between $1.7K and $2.5K, peaking at $2.5K in the last week of February. Downloads fluctuated between 700 and 900, with active users maintaining a steady range from 18.9K to 20.2K, peaking at 20.2K in the final week of March.

Precious - Baby Photo Art showed a steady increase in weekly revenue, peaking at approximately $1.2K in the final week of March. Downloads ranged from 220 to 320, with a notable increase to 319 in mid-March. Active users showed a slight increase from 641 in the first week of January to 673 by the end of March.

These insights into the top 5 iOS lifestyle apps in South Africa for Q1 2022 provide a snapshot of the market dynamics. For more detailed data and insights, visit Sensor Tower.