AI Insights · Timothy · April 2022
Top 5 Finance Apps on iOS in South America - Q1 2022
In the first quarter of 2022, the top five finance apps on iOS in South America demonstrated varied trends in downloads and active users. Key insights from Sensor Tower reveal significant movements in app performance.
In the first quarter of 2022, the performance of the top five finance applications on the iOS platform in South America revealed interesting trends. Data from Sensor Tower highlights the weekly downloads and active user metrics for these applications.
Nubank: Conta, Cartão e mais saw a consistent increase in weekly downloads, peaking at around 148.6K in early March. The app's weekly active users also showed a steady rise, reaching approximately 6.7M by the end of March.
CAIXA Tem experienced a significant uptick in weekly downloads, especially in the latter half of the quarter, with downloads peaking at about 175.3K in the last week of March. The active user count followed a similar trend, ending the quarter with nearly 988K users.
Mercado Pago: cuenta digital maintained a stable download rate throughout the quarter, with a slight peak at 85.3K downloads in mid-February. The app's active users also showed consistent growth, reaching approximately 2.5M by early March.
The FGTS app showed a notable increase in weekly downloads, particularly in mid-March when downloads hit around 99.9K. Active users also saw a significant rise, peaking at about 544.8K in mid-March.
Lastly, PicPay: Conta, Cartão e Pix demonstrated steady download numbers, with a peak of approximately 79.5K in early March. The app's active users showed a slight decrease towards the end of the quarter, settling at around 2M by the end of March.
For more detailed insights into app performance metrics, visit Sensor Tower.