AI Insights · Timothy · April 2022
Top 5 Finance Apps on iOS in Lithuania for Q1 2022
A review of the top 5 finance apps on iOS in Lithuania during Q1 2022, highlighting their download rates and active user trends.
In the first quarter of 2022, the finance app landscape in Lithuania saw varied performance among the top five iOS applications. Here’s a detailed look at their weekly downloads and active user trends.
Swedbank Lietuva maintained a consistent download rate throughout the quarter, starting at 1.4K downloads in late December and gradually decreasing to around 987 downloads by mid-January. The app's downloads then stabilized, fluctuating between 1K and 1.1K for the remainder of the quarter. Active users showed a positive trend, starting at 70.1K and peaking at 75.2K in late February before slightly declining to 71.7K by the end of March.
Revolut: Send, spend and save experienced fluctuations in downloads, beginning with 793 downloads in late December and increasing to 1.1K by early February. The downloads then saw a decline, reaching a low of 590 in mid-March, before rebounding to 733 by the end of the quarter. Active users for Revolut showed a steady increase from 54.5K in late December to a peak of 58.6K in late February, followed by a slight decrease to 55.3K by the end of March.
PayPal - Send, Shop, Manage had relatively stable download numbers, starting at 476 in late December and peaking at 512 in early January. The downloads then saw a gradual decline, reaching 417 in late March. Active users for PayPal also remained steady, starting at 1.6K in late December and showing minor fluctuations around this number, ending the quarter at approximately 1.7K.
SEB Lietuva saw its download numbers fluctuate throughout the quarter, beginning at 588 in late December and dipping to a low of 399 in late January. The app's downloads then recovered slightly, stabilizing around 470 by the end of March.
Binance: Buy Bitcoin & Crypto experienced a decline in downloads over the quarter, starting at 387 in late December and dropping to a low of 143 in mid-March. However, the app saw a slight recovery, ending the quarter with 207 downloads. Active users for Binance also showed a downward trend, starting at 4.6K in late December and decreasing to 4.1K by the end of March.
This data comes from Sensor Tower, where more detailed insights can be found. The trends observed highlight the dynamic nature of the finance app market in Lithuania, with varying user engagement and download rates across different applications.
