Top 5 Dating Apps on iOS in New Zealand: Q1 2022 Performance

In the first quarter of 2022, the top 5 dating apps on iOS in New Zealand showed varying performance trends. Below, we delve into the weekly downloads, revenue, and active user metrics for each app, based on data from Sensor Tower.

Tinder Dating App: Chat & Date from Tinder Inc. experienced a decline in weekly revenue, starting at approximately $58.7K in late December and dropping to around $46.4K by the end of March. Weekly downloads remained relatively stable, fluctuating between 1.7K and 2.1K throughout the quarter. Meanwhile, weekly active users saw a slight decrease from 74.2K to 67.4K.

Bumble Dating App: Meet & Date by Bumble Holding Limited saw a more stable revenue trend, peaking at about $29K in late March. Weekly downloads showed minor fluctuations, ranging from 776 to 1.1K. Active users remained consistent, averaging around 23.7K throughout the quarter.

Hinge Dating App: Match & Meet from Hinge, Inc. had a modest revenue performance, with weekly earnings peaking at approximately $4.8K in mid-March. Downloads varied, with a high of 908 in the week of March 21. Active users hovered around 14.9K, with minor fluctuations.

Wink - Meet New People App by 9 Count, Inc. showed a steady increase in weekly revenue, reaching around $406 in late March. Downloads peaked at 1.1K in early March, while active users saw significant growth, rising from 1.6K to 3.4K over the quarter.

Yubo: Make friends, live chat from Twelve APP experienced a consistent revenue stream, peaking at $4.9K in mid-March. Downloads remained steady, averaging around 340 per week. Active users showed minor variations, maintaining an average of 6.9K throughout the quarter.

These insights highlight the diverse performance trends of the top dating apps on iOS in New Zealand during Q1 2022. For more detailed analytics and insights, visit Sensor Tower.