Top 5 Dating Apps on iOS in Kenya: Q1 2022 Performance

In the first quarter of 2022, the top 5 dating apps on the iOS platform in Kenya exhibited diverse performance trends. Below, we delve into the weekly downloads, revenue, and active user metrics for each app, based on data from Sensor Tower.

Tinder Dating App: Chat & Date

Throughout Q1 2022, Tinder experienced fluctuating weekly revenue, peaking at approximately $2.2K in mid-March. Weekly downloads reached their highest at 771 in the week of February 7, while weekly active users ranged from 9.5K to 11.3K, showing a slight upward trend overall.

Bumble Dating App: Meet & Date

Bumble's weekly revenue varied, with a notable increase to $646 in late January. Weekly downloads saw a peak of 271 in early January, but generally remained below 200 for most of the quarter. Active users hovered around the 2.8K mark, demonstrating consistent engagement.

Badoo: Dating. Chat. Friends

Badoo's revenue showed a significant dip in early February, with the lowest at $44, but recovered to $108 by late March. Downloads fluctuated, peaking at 221 in late March. Active user numbers varied, with a high of 4.4K in mid-March, indicating a stable user base.

OkCupid Dating: Date Singles

OkCupid's revenue showed growth towards the end of the quarter, reaching $321 in the final week of March. Downloads remained relatively stable, with a peak of 193 in late December. Weekly active users saw a slight increase, ending the quarter at around 2.5K.

Interracial Cupid: Match, Chat

Interracial Cupid's revenue was inconsistent, with sporadic peaks, reaching $59 in the last week of March. Downloads peaked at 149 in mid-January and saw another high of 139 in late March. Unfortunately, active user data for this app was not available.

These insights highlight the varying performance of the top dating apps in Kenya, with each app showing unique trends in downloads, revenue, and active users. For more detailed insights and data, visit Sensor Tower.