AI Insights · Timothy · April 2022
Top 5 Dating Apps on iOS in Brazil Q1 2022
A close look at the performance of the top 5 dating apps on iOS in Brazil during Q1 2022, including trends in downloads, revenue, and active users.
In Q1 2022, the top 5 dating apps on iOS in Brazil demonstrated varied performance in terms of downloads, revenue, and active users. Below, we examine the key metrics for each app, based on data from Sensor Tower.
Tinder Dating App: Chat & Date experienced steady weekly revenue throughout the quarter, peaking at approximately $187K in late December and maintaining figures around $150K to $175K in subsequent weeks. Downloads fluctuated, reaching a high of 38K in early February but dropping to around 30K by early March. Active users saw a slight decline from around 904K at the end of December to approximately 842K by the end of March.
happn: Dating, Chat & Meet saw a consistent weekly revenue trend, reaching a peak of around $29K at the end of February. Weekly downloads hovered between 10K and 12K, with a notable increase to 11.6K in the final week of March. Active users experienced a decline from around 199K in mid-January to approximately 184K by the end of March.
Badoo: Dating. Chat. Friends displayed steady revenue growth, culminating in a peak of around $16.6K in late March. Downloads varied, with highs of around 12K in mid-March and lows of around 7K in late March. Active users remained relatively stable, starting at around 285K at the end of December and ending the quarter at approximately 256K.
Litmatch - Make new friends had modest revenue, peaking at around $640 in mid-January. Downloads fluctuated, reaching a high of approximately 11.4K in early January and ending the quarter at around 9.7K. Active users showed a slight increase from around 2.5K at the end of December to approximately 2.2K by the end of March.
Inner Circle: Dating Community demonstrated robust revenue figures, peaking at around $38K in late February and early March. Downloads were relatively stable, ranging from 4.7K to 7.8K throughout the quarter. Active users showed slight fluctuations, starting at around 67K in late December and ending with approximately 69K in late March.
For more detailed insights and trends, visit Sensor Tower.
