Top 5 Dating Apps on iOS in Kenya: Q1 2022 Performance

In the first quarter of 2022, the top 5 dating apps on the iOS platform in Kenya showed varying trends in downloads, revenue, and active users. Here’s a closer look at how these apps performed:

Tinder Dating App: Chat & Date experienced a steady increase in weekly revenue, peaking at approximately $2.2K in mid-March. Weekly downloads fluctuated, reaching a high of 771 in early February, while active users saw a slight increase from 9.5K at the start of the quarter to around 10.6K by March end.

Bumble Dating App: Meet & Date saw a significant increase in weekly revenue, peaking at $646 in late January. Weekly downloads remained relatively stable, with a peak of 271 in the first week of January. Active users hovered around the 2.8K mark throughout the quarter.

OkCupid Dating: Date Singles displayed a varied revenue trend, with a peak of $321 in the final week of March. Weekly downloads were fairly consistent, reaching a high of 193 in the last week of December. Active users remained stable around the 2.5K mark.

Muzz: Muslim Marriage & Social showed modest revenue, peaking at $144 in early January. Weekly downloads were highest at 243 in late January, while active users saw an increase from 630 at the start to 849 by the end of March.

Badoo: Dating. Chat. Friends had a peak revenue of $211 in the last week of December. Weekly downloads saw a high of 221 in the third week of March, and active users increased from 4.1K at the start to 4.4K by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.