AI Insights · Timothy · April 2022
Top 5 Apparel Apps on iOS in Uruguay: Q1 2022 Performance
Discover how the top 5 apparel apps performed on iOS in Uruguay during the first quarter of 2022, with insights into their weekly downloads and active users.
Throughout Q1 2022, the top 5 apparel apps on iOS in Uruguay showcased varying trends in weekly downloads and active users. Here’s a closer look at their performance:
SHEIN - Shopping Online saw a consistent increase in weekly downloads, reaching a peak of 463 in the week of January 24. Weekly active users also showed a positive trend, starting at 7.0K at the end of December and rising to 7.8K by the end of March.
ZARA maintained a steady download rate throughout the quarter, peaking at 437 in the final week of March. The app experienced fluctuations in active users, starting at 3.3K in late December and ending at approximately 3.2K in March, with a slight dip in mid-quarter.
BERSHKA had modest download numbers, with weekly downloads peaking at 81 in the last week of March. Active users demonstrated a gradual increase, starting at 99 in late December and growing to 181 by the end of the quarter.
FARFETCH - Shop Luxury Fashion experienced a steady download rate with a peak of 85 in the final week of March. Active users also saw an upward trend, starting at 101 in late December and reaching 135 by the end of March.
ASOS - Discover Fashion Online showed a notable increase in weekly downloads, peaking at 77 in mid-February. Active users grew steadily from 298 in late December to 391 by the end of March.
For more detailed insights and data, visit Sensor Tower.