AI Insights · Timothy · April 2022
Top 5 Shopping Apps on Android in Russia Q1 2022
Discover the performance of the top 5 shopping apps on Android in Russia during the first quarter of 2022. The data reveals trends in weekly downloads and active users.
The first quarter of 2022 has shown interesting trends for the top shopping apps on the Android platform in Russia. Here’s a closer look at the performance of the top five apps based on weekly downloads and active users.
AliExpress: интернет-магазин saw weekly downloads peaking at 445K in early February before declining to around 103K by the end of March. Active users reached a high of approximately 5.3M in early February but gradually decreased to 3.9M by the end of the quarter.
OZON: товары, одежда, билеты experienced stable weekly downloads, peaking at about 328K in early February and ending the quarter at 174K. Active users showed a slight increase from 13.6M in late December to 14.3M in mid-March, before declining to 13.3M by the end of March.
Wildberries had a consistent download rate, with the highest at 279K in early February and the lowest at 183K in mid-March. Active users increased steadily from 16.1M in late December to a peak of 18.3M in early March, before ending the quarter at 17.2M.
Кошелёк: карты, кэшбэк, оплата started the quarter with weekly downloads at 391K, peaking in the same week, and gradually declined to 102K by the end of March. Active users fluctuated, starting at 2.2M in late December and ending at 1.8M by the last week of March.
Яндекс Маркет: онлайн-магазин saw its weekly downloads peak at 190K in early February, then stabilizing around 162K by the end of March. Active users consistently increased from 4.4M in late December to a peak of 5.4M in early March, ending the quarter slightly lower at 4.7M.
These insights are based on data from Sensor Tower, which provides further detailed analysis and trends for mobile applications.