AI Insights · Timothy · March 2022
Top 5 Shopping Apps on Android in New Zealand Q1 2022
The first quarter of 2022 saw varied performance trends among the top 5 shopping apps on Android in New Zealand. Weekly downloads and active user data indicate significant engagement levels for these applications.
Throughout the first quarter of 2022, the top 5 shopping apps on Android in New Zealand demonstrated diverse performance trends. Here's a detailed look into the weekly downloads and active user metrics for these apps, based on data from Sensor Tower.
SHEIN-Shopping Online saw a steady increase in weekly downloads, starting from 3.2K in late December 2021 and reaching a peak of 5.2K by the week of March 21. The app's weekly active users also showed consistent growth, moving from 40.1K at the beginning of the quarter to approximately 50K by the end of March.
The Warehouse - New Zealand experienced fluctuating weekly downloads, with numbers ranging from 1.7K to 3.7K throughout the quarter. Active user trends for this app showed a slight decline from 34.2K at the start of the quarter to about 30.7K by the end of March.
Woolworths NZ exhibited a gradual increase in weekly downloads, starting at 1.6K and peaking at 2.8K in the week of February 28. The app maintained a relatively stable number of weekly active users, hovering around 17.3K at the beginning of the quarter and ending at 18K.
TheMarket New Zealand showed varied weekly download numbers, beginning at 2.2K in late December and peaking at 3K by the week of February 28. Unfortunately, there is no active user data available for this app for the first quarter.
Afterpay: Shop Smarter had consistent weekly downloads, with figures ranging from 1.6K to 2.4K over the quarter. The app also saw a steady increase in weekly active users, starting at 38.9K and reaching a peak of 44.9K by mid-March.
These insights highlight the varied engagement levels and trends for the top shopping apps in New Zealand. More detailed insights and data can be found on Sensor Tower.
