AI Insights · Timothy · April 2022
Top 5 Shopping Apps on Android in Kenya for Q1 2022
Discover the performance trends of the top 5 shopping apps on Android in Kenya during Q1 2022, including download rates and active user data.
The first quarter of 2022 saw notable activity in the shopping app sector on Android in Kenya. Here’s a closer look at the performance of the top 5 apps, based on data from Sensor Tower.
JUMIA Online Shopping demonstrated a strong presence with weekly downloads peaking at around 76K in late February. The app showed a consistent increase in active users, starting at 323K and reaching a peak of approximately 352K in mid-January before stabilizing around 325K towards the end of March.
Kilimall - Affordable Shopping had a steady performance, with weekly downloads fluctuating between 23K and 37K. Active users saw a gradual rise from 204K to approximately 224K by the end of the quarter.
Alibaba.com - B2B marketplace experienced significant growth in weekly downloads, hitting a high of 22K in early March. Active users increased from 191K to about 257K, peaking in early March.
MAF Carrefour Online Shopping showed a moderate increase in weekly downloads, peaking at 10.6K in late February. Active users remained relatively stable, averaging around 37K, with a slight uptick to 40K by the end of March.
CashBackApp - Shop n Earn saw consistent weekly downloads, ranging from 5K to 8K, with active users steadily increasing from 18K to about 29K by the end of the quarter.
These insights illustrate the dynamic nature of the shopping app market in Kenya. For more detailed data and analysis, visit Sensor Tower.
