Top 5 Shopping Apps on Android in Europe - Q1 2022

In Q1 2022, the top 5 shopping apps on the Android platform in Europe showed varied performance trends in terms of weekly downloads and active user engagement. The data, sourced from Sensor Tower, provides insightful metrics for each app.

SHEIN-Shopping Online saw a significant increase in weekly downloads, starting at approximately 283K and peaking at around 528K by the end of January. The app maintained a strong active user base, rising from 8.4M at the start of the quarter to nearly 9.9M by the end of March.

Lidl Plus experienced consistent weekly downloads, starting at 269K and reaching a high of 355K in the last week of March. Active users for Lidl Plus fluctuated slightly but remained robust, ending the quarter with close to 6M users.

AliExpress - Shopping App had a notable decline in weekly downloads, from about 405K at the beginning of January to 227K by the end of March. Active user numbers also saw a downward trend, decreasing from approximately 18.4M to 14.8M over the quarter.

AliExpress: интернет-магазин showed a mixed pattern in weekly downloads, peaking at 500K in early February before declining to 106K by the end of March. Active users increased initially, peaking at 5.4M in early February, but then decreased to around 4M by the end of the quarter.

OZON: товары, одежда, билеты had steady weekly downloads, ranging from 259K to 355K, with a slight drop towards the end of March. The active user base for OZON was relatively stable, with minor fluctuations, ending the quarter at approximately 13.5M users.

For more detailed insights and data, visit Sensor Tower.