AI Insights · Timothy · April 2022
Top 5 Android Shopping Apps in Estonia Q1 2022
Explore the performance trends of the top 5 shopping apps on Android in Estonia during Q1 2022, based on data from Sensor Tower.
In the first quarter of 2022, the top 5 shopping apps on the Android platform in Estonia showed varied performance trends in terms of downloads, revenue, and active users. Here's a detailed look at each app's performance:
Lidl - Offers & Leaflets saw a significant increase in weekly downloads. Starting with modest numbers in early January, the app experienced a sharp rise in downloads by late February, reaching approximately 3.5K. This upward trend continued through March, peaking at around 3.7K downloads in the week of March 21.
Zalando – online fashion store maintained a relatively steady download rate throughout the quarter. Weekly downloads fluctuated between 192 and 622, with a noticeable increase towards the end of March, peaking at 622 downloads.
ABOUT YOU Online Fashion Shop demonstrated a consistent growth in weekly downloads. Starting from around 425 downloads at the beginning of the quarter, the app saw a gradual increase, culminating at 811 downloads in the last week of March.
Joom. Shopping for every day experienced a more variable download pattern. The app's downloads started strong with around 499 downloads at the end of December, dipped in late February to 191, and then recovered to approximately 380 downloads by the end of March.
Rimi also showed fluctuating download numbers. Beginning the quarter with around 352 downloads, the app saw its highest download count in the week of March 7 at 620, before settling at around 338 downloads by the end of March.
These insights, sourced from Sensor Tower, provide a snapshot of the competitive landscape of shopping apps on Android in Estonia during Q1 2022. For more detailed analytics and data, visit Sensor Tower.