AI Insights · Timothy · April 2022
Top 5 Shopping Apps on Android in Central America Q1 2022
In Q1 2022, the top shopping apps in Central America on the Android platform showed varied performance in weekly downloads and active users. Data from Sensor Tower reveals insights into these trends.
In Q1 2022, the top shopping apps in Central America on the Android platform exhibited diverse performance metrics. Here’s a closer look at the weekly downloads and active user trends for the leading apps, based on data from Sensor Tower.
Shopee MX: 9.9 Día de Compras saw a fluctuating trend in weekly downloads, starting strong with 707K and peaking at 691K in late January. However, it experienced a significant drop to around 242K by the end of March. Weekly active users ranged from 2.4M in late December to a peak of 2.9M at the end of January, before stabilizing around 2.4M by the end of March.
SHEIN-Shopping Online had a steady increase in weekly downloads, peaking at 359K in mid-March. Active users also grew, starting at 2.9M in late December and reaching 3.5M by the end of February, maintaining around 3.3M towards the end of March.
Mercado Libre: Compras online exhibited a steady download rate, peaking at 355K in mid-January before declining to 231K by the end of March. Active users remained relatively stable, fluctuating around 7.3M throughout the quarter, with a slight dip to 6.8M in late March.
Walmart - Walmart Express - MX saw consistent weekly downloads, averaging around 110K. Active users showed a gradual increase from 415K in late December to 467K by mid-March, ending the quarter at 445K.
Coppel: compras en línea maintained a steady download rate, with weekly downloads hovering around 110K. Active users also showed a steady increase, starting at 1.2M in late December and reaching approximately 1.3M by the end of March.
These insights from Sensor Tower highlight the dynamic nature of the shopping app market in Central America. For more detailed data and insights, visit Sensor Tower.